As cloud computing continues to soar, it comes as no surprise that a growing number of MSPs look for ways to effectively differentiate their services in a highly competitive market. Success in cloud service reselling is attainable to those who know how to add firepower to their selling efforts by following simple rules and best practices that ensure revenue growth as the SaaS market continues to expand.
The fact is, we are well past the early adopter phase for cloud computing. By the end of 2014 a majority of SMBs will have embraced the concept of hosted remote servers. A number of factors can explain the rapid shift towards cloud computing. Resource-strapped SMBs find that deploying business services in a cloud infrastructure can relieve some of the burden that rests on their IT team. Because a Cloud platform offers flexibility and scalability, it presents a simple solution to SMBs when it comes to managing emails and collaboration tools in a reliable manner.
Did you know that SMBs are forecasted to triple their spending on managed services in the next five years? Considering the impressive rise in the industry, MSPs need to ready themselves to harness the growth opportunity before them and prepare to cater to the needs of SMBs across the globe.
To do so, managed services providers need to recognize the products that are best suited to fit their business expertise and leverage these solutions in the cloud by offering a value-added proposition.
3 questions to ask yourself:
1. Do you have the business and technical knowledge to resell and profit from the service you are currently offering? (Dynamics CRM, SharePoint, etc.)
2. Does it make more sense to focus on products that are easier to sell but will incur lower individual return? (Exchange, online backup, etc.)
3. What are your overall business objectives and mission?
If you wish to battle competitively in this market, you need to know the answers to these questions. When you position yourself accurately, your company will stand as a vital part of SMBs’ IT ecosystem.
To fully understand industry best practices and successfully address SMB cloud needs, read the free Best Practices for Building a Successful Cloud Practice white-paper available below. It describes 6 practices every MSPs should follow to profit from the cloud services boom.
Download the Best Practices for Building a Successful Cloud Practice FREE white-paper below.
In the meantime, if you are interested in reselling SherWeb cloud solutions, join our Partner program; become a white-label, co-branded or affiliate partner. With the best margins in the industry and a dedicated team committed to your success, there is no better way to start taking advantage from the cloud market.