Best practices for customer acquisition post-pandemic
Even as the world rebounds from disruptions caused by the COVID-19 pandemic, managed service providers (MSPs) are finding it’s more challenging than ever to ensure their existing clients’ businesses run smoothly while also courting potential new customers. There’s a growing need for MSPs to rethink their approach to customer acquisition in a bid to accelerate […]
1 year ago June 1, 2021
5 min read
How emotional selling can drive business for MSPs
Have you ever been taken aback by your own impulse, your instinct, your reaction to a certain situation? Here’s a fun fact: we’re slaves to our brains. Shaped by millions of years of evolution, the grey matter is the veritable engine of our entire life experience. And while the popular symbol to feeling things might […]
2 years ago September 4, 2020
7 min read
