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Artificial intelligence (AI) integration isn’t exactly a new idea but there is something to be said for the latest news surrounding the future of AI, it certainly goes beyond a trending topic or a buzzword, lately. And while most of the feedback on AI use in business is positive, it wouldn’t be nearly as interesting or newsworthy if the latest developments in this type of technology didn’t come with gloomy predictions that it would replace people’s jobs on a mass scale. The catastrophizing aside, in most cases AI is helping streamline the minutia of various day-to-day operations (ex: Microsoft Copilot is being used throughout the M365 ecosystem) and it’s impossible to not see the value it has had in boosting efficiency.

There was similar discourse on how remote work would change businesses during the pandemic and it all boiled down to collaboration as the key to success. With the latest advancements of AI, organizations are discovering new ways to streamline their workflows and unlock unprecedented levels of productivity. Among the pioneers in this realm, Google Workspace AI stands out as a transformative force, reshaping the future for businesses worldwide.

Google Workspace AI Duet — an advanced suite of intelligent tools and features — is propelling organizations toward a new era of efficiency, innovation and growth. By harnessing the power of AI, Google Workspace empowers teams to work smarter, faster, and more resourcefully.

This blog explores the transformative potential of Duet and the boundless opportunities it brings for businesses aiming to stay ahead in the digital age.

What is Google Workspace’s Duet AI integration?

Google Workspace wanted to improve collaboration, but this also had a more individualized goal of making things generally easier for businesses and their clients. Writing is integral to most jobs these days but if the idea of creating any kind of consumable content (even if it’s just internal email updates) makes you anxious, then what a time to be alive!

Google Workspace has been working on launching new and innovative ways of transforming businesses in the constantly evolving digital landscape. Duet AI is just the latest offering on a long-term vision to provide generative AI features across the Google Workspace enterprise. According to early beta testing numbers, Google Workspace’s AI-powered smart compose and other integrations along the grammar/spellcheck line of use have helped people over 180 billion times in the last year.

So, what exactly does Duet AI do? The latest integration was developed to help enable organizations to create, connect, and work together in ways like never before. It works behind the scenes in Workspace to help you write even on the go. For example:

  • Write and refine content in Gmail and Google Docs
  • Create original images from text within Google Slides
  • Turn data into insights with Google Sheets

How can Duet AI help businesses?

  1. Usage Analytics

    Duet AI offers insights into email and meeting patterns and behaviors, file sharing, and usage trends. This data can help businesses understand how their teams are leveraging these tools and identify areas for improvement.

  1. Collaboration Patterns

    Duet AI helps businesses understand which teams are working together, which departments communicate the most, and how information might flow across the organization. These insights enhance cross-team communication to improve and streamline productivity.

  1. Efficiency Optimization

    It’s no secret that this is one of the biggest benefits of AI usage across the board. Being able to identify time-consuming activities or inefficient workflows is integral to adopting better business practices and ultimately the ability to effectively prioritize projects. With Google Workspace AI, Duet can identify high email volume, excessive meeting durations, or redundant file-sharing practices. This enables organizations to streamline processes, reduce unnecessary communication, and optimize their workflows for improved productivity.

  1. Adoption and Training

    Duet AI can help monitor the adoption of Google Workspace tools within an organization. Businesses can leverage this information to recognize areas where additional training or support might be needed, which in turn can increase user adoption and maximize the benefits of Google Workspace.

  1. Policy and Security

    Duet AI assists businesses in monitoring policy compliance and security within Google Workspace. It can be used to detect potential security risks, such as sharing sensitive information with external parties or suspicious activity patterns within email and file sharing. This allows organizations to take proactive measures to ensure data security, enforce policies, and educate employees on best practices.

The main difference between Google Workspace Duet and Microsoft Copilot

Google Duet and Microsoft Copilot stand out as two remarkable AI additions within the Google Workspace and Microsoft 365 ecosystems, respectively. Both tools aim to elevate users’ experiences by assisting them in various tasks through the power of generative AI. Both tools aim to elevate users’ experiences by assisting them in various tasks through the power of generative AI.

Google Duet and Microsoft Copilot share a common goal

The goal of both powerful tools is to enhance users’ productivity and streamline their workflow. By integrating AI-generated suggestions, both tools enable users to compose emails, write code and create content more efficiently. They offer contextually relevant suggestions that help users complete tasks with greater accuracy and speed. This results in a reduction of repetitive tasks and empowers employees to focus on higher-value activities, ultimately leading to improved overall business outcomes.

Leveraging historical data

The effectiveness of both Google Duet and Microsoft Copilot is heavily reliant on the amount of historical data available. Generative AI thrives on a vast dataset to understand context, predict user intent, and provide accurate suggestions. The more data these tools can access, the better they can fine-tune their responses to match individual users’ preferences and requirements.

Choosing the Right Suite

Google Duet’s edge with Google Workspace

For companies already entrenched in the Google Workspace environment, Google Duet holds a significant advantage, especially in the short term. Google Duet’s ability to tap into Google’s vast trove of data from services like Gmail, Google Docs, and Google Calendar allows it to offer highly relevant and context-aware suggestions. This integration enhances user experiences and productivity, creating a seamless connection between different Google tools.

Microsoft Copilot’s Strength within Microsoft 365

Microsoft Coilot’s Strength within Microsoft 365 Conversely, Microsoft Copilot is poised to excel within the Microsoft 365 ecosystem. Leveraging historical data from tools like Outlook, Word, and Excel, Copilot is primed to understand users’ behaviors, preferences, and writing styles within this environment. This equips it to provide tailored suggestions that align with users’ established practices, resulting in increased efficiency and accuracy.

With the understanding that using both Google Duet and Microsoft Copilot simultaneously is redundant, businesses should select the suite that aligns with their existing infrastructure and workflows. This decision should be based on factors such as the tools already in use, employee familiarity, and integration capabilities. By selecting the suite that complements their operations, businesses can harness the full potential of the AI revolution to drive productivity gains and operational efficiencies. As businesses embrace the AI revolution within their chosen productivity suite, they position themselves to unlock new levels of efficiency, creativity, and success.

Ready to revolutionize your collaboration?

Elevate your teamwork with Google Workspace! Leverage this add-on to elevate your productivity within your existing Google Workspace tools.

Duet AI for Google Workspace helps businesses create, connect, and collaborate like never before, now available in the Sherweb marketplace. Not yet a partner? Check out our partner guide for more information about how Sherweb can help your MSP business engage, evolve and expand.

Written by The Sherweb Team Collaborators @ Sherweb