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Google Workspace is an almost exact example of how business evolution is inevitable. While it is overly simplistic to refer to its predecessor G Suite as a sort of humble beginnings, Google Workspace wants to help accelerate digital transformation. Many companies over the past year have considered initiatives to transition toward a more digitally integrated working environment. But having a checklist of needs to move forward is very different from making an actual digitized conversion.

In an ever-evolving digital climate, staying ahead of the curve with peers and competitors feels more like a marathon than a sprint. Ushering in a new wave of transformation for managed service provider (MSP) clients can seem daunting. Google Workspace can help!

1. Deliver a more unified experience

It’s not uncommon for technology to trail behind companies that recently had to expand their digital capacity to address modern problems. Google Workspace helps businesses work smarter by creating a more unified experience for everyone within the company.

MSPs can work with their clients and clients can streamline their business faster and more efficiently. Chances are many employees are already using some aspect of the former G Suite in their daily lives. This is more incentive to push for Google Workspace as the standard to create a more cohesive space. One where everyone can literally be on the same page.

2. Facilitate productivity and collaboration

This is where Google Workspace excels. There are several factors that play a role in how long a digital conversion or transformation takes. However, the turnover is often quick—which quickly shifts focus to instant and valuable results.

Remote work has forced everyone to reevaluate and transform their previous ways of handling day-to-day business functions. Collaboration continues to be a fundamental foundation of innovation. Google Workspace’s entire aim is to provide “flexible, innovative solutions for people and organizations.”

How Google Workspace does this so effectively starts with the availability of new ways for businesses to customize their needs. AppSheet is one feature example in particular that “can help digitize work, collect data in the field, report safety risks, or manage customer requests.” There is also a more integrated Calendar, expansions in Google Meet for various devices and a Google Assistant. Each feature can be tailored to an organization’s specific needs to help facilitate transparency between multiple roles, departments and work sites.

3. Drive growth

Because Google Workspace is so easy to use—even for people who are not as digitally savvy—it allows productivity to soar. If productivity is up, the next logical benefit is growth. And if nothing else, the importance of going digital starts and ends with helping a business grow.

Google Workspace helps businesses put the right tools at the hands of the right people making expansion possible, which can eventually push an end client above and beyond their competition. This allows a company that was previously lacking in their ability to be fully digitized and accelerate into the digital sphere, opening doors for new and bigger business opportunities.

4. Reduce operational costs

Google Workspace allows companies to move away from expensive, out-of-date software and into a new era.

To piggyback on the previous point, a growing business means financial goals can be met and possibly even exceeded. Google Workspace helps businesses get ahead. With various pricing plans available to meet the needs of all kinds of businesses and an expanding array of applications to continue to drive success, MSP clients can realize growth and cost savings simultaneously.

5. Provide peace of mind

Finally, if there are any concerns regarding sending sensitive information, Google Workspace has made security a top priority. Critical data is protected and increased privacy controls are available, while providing admins with insights to make the best decisions on how information is shared. All of which should put MSPs and their clients at ease.

Deliver Google Workspace with the right partner

Ready to achieve more? Google Workspace is paving the way for clients’ businesses to reach their fullest potential through digital transformation.

If you’re looking for a value-added cloud solutions provider that can help you navigate and manage your relationship with Google, we highly recommend learning more about our partnership program. Alternatively, you can reach out to us to chat with an expert.

Written by The Sherweb Team Collaborators @ Sherweb